Juki has introduced what it is calling an online video library to show off some of its machines.

I really like this move, and in fact, am surprised more companies haven’t done it.

Now to be sure, these videos are product demos, not true training aids. There is the occasional nugget of good technical info shared, but not so much that someone could consult the library to answer a specific question.

That said, I think this is headed in the right direction. The web has decent video capability, so let’s take advantage of it! The future of training lies in having a full-fledged series of videos showing operators just how to perform a task. It’s cost-effective, quick for users, and allows a level of detail topped only by a service visit. A few enlightened companies like BEST Inc. have been doing this for years; more should follow their lead.